Identify anonymous website visitors as a result of your mailing and mail to website visitors who came not as a result of your mailing.
You never knew who came to your website from your mailing, UNTIL NOW. LeadMatch is and advanced measurement solution that is able to track and measure the effectiveness of direct mail.
Get a list of who came to your website from the mailing list and what actions they took. Mail to unique visitors who came to your website who weren't on your mailing list. All viewable from your custom dashboard.